Rocktober
by Jon Pushkin under
Look, I feel bad enough as it is without you reminding me. I know that I've been neglecting my blog lately. I've been busy and I just have not had that much to say, at least not anything very interesting. Sometimes even public relations pros can run out of clever things to say.
When that happens in any business, it is a good time to take stock and evaluate where you are. Take your pulse and check your vital signs. Are things going the way you planned or is a change in course in order?
It could also be time to make sure you are not neglecting other relationships in your personal and professional life. Are you taking the time to communicate with your staff? Are you neglecting your clients? How about your wife and kids?
When we over extend, we risk failing to do anything right. We cut corners, we lose sleep and we get sick. Then we feel stressed and guilty for neglecting the things and people that are most important to us.
When I was president of the Colorado chapter of PRSA, a few former chapter presidents gave me some good advice. Basically, you could sum it up in one word. Delegate. Know when to hand things off and make sure you surround yourself with people you can trust. They will have your back.
Just ask the Colorado Rockies. If you put together the right team, no one player has to shoulder the entire load. Someone always steps up when another player gets hurt. The team wins or loses, not just one player. They support each other, they take care of each other, and they fight for each other. They leave their egos at the door.
It's Rocktober. The Rockies are in the playoffs and the Denver forecast calls for snow. Go celebrate.
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